Leadership Team

Frankie Russo

Frankie Russo

Co-Founder / CEO

Frankie has lead Potenza Inc. into becoming one of the fastest growing companies in America, making the INC 5000 list two years in a row. In 2014, he made the “20 under 40” list in Lafayette and most recently, he has published his first book titled “The Art of WHY”. Since the very beginning, Frankie has been the team captain of the Potenza super heroes.

Giorgio Russo

Giorgio Russo

Co-Founder / Chief Creative Officer

Giorgio is the co-founder of Potenza Creative and the Chief Creative Officer. As the team leader of Potenza CREATIVE, Giorgio schemes the “method in the madness”. Always scoping new ideas, identifying new approaches to deliver content and design, and striving to make art that is memorable.

Brady Bowen

Brady Bowen

Chief Operating Officer

United States Team

Joel Hebert

Joel Hebert

Creative Director

Joel’s ability is to foresee the future. OK, maybe he’s not really a fortune teller, but his approach is strategic in-nature. His role is to direct design with a marketing eye to create a brand that is identifiable, memorable, trustworthy and approachable.

Trevor Navarre

Trevor Navarre

Lead Animator

Trevor graduated from ULL with a Bachelor’s in Computer Animation. In his spare time he loves to draw, ride his bike, and hang out with his dog Jackie Chan.
Leah Boudreaux

Leah Boudreaux

Assistant Editor

Leah attended ULL and graduated with a bachelor’s degree in Visual Arts with a concentration in New Media & Digital Art. When she’s not busy editing TV spots for the Creative team, Leah enjoys painting and watching & making films!

Bailey Bellard

Bailey Bellard

Account Specialist

Bailey graduated from ULL with a bachelor’s degree in Marketing and spent last Fall interning with our Marketing department! When she’s not tending to our clients, Bailey loves spending time with her 82lb fur baby, Beaugh!

Brandy Arnett

Brandy Arnett

Producer / Head of Traffic

Brandy graduated from ULL with a Bachelor’s degree in Science with a concentration in Advertising. When she’s not at POTENZA as a Producer and the Head of Traffic, she enjoys spending time with her family, being a musician and obsessing over coffee!

Devin Murry

Devin Murry

Senior Graphic Designer

Devin graduated from LSU with his BFA with a concentration in graphic design and minor in printmaking. In his spare time, he likes to binge watch all things DC and root for the villains.

“I’m intolerant to genuine human emotion and lactose”

Patrick Swinney

Patrick Swinney

Production Assistant

Marie Duplechien

Marie Duplechien

Traffic Coordinator

Marie studied Graphic Design and Painting at the University of Louisiana at Lafayette. In her spare time, Marie enjoys drawing & painting, reading, and spending time with family and friends.

Jessica Clay

Jessica Clay

Graphic Designer

Jessica graduated from The University of Louisiana at Lafayette with a bachelor’s degree in Fine Arts & a concentration Graphic Design. Jessica loves to travel, go camping & hiking, binge-watch TV, eat fried chicken, and hang out with her friends.

Meredith Johnson

Meredith Johnson

Business Development Officer

Meredith attended The University of Louisiana at Lafayette, majoring in Cultural Anthropology with a double minor in English/French. Meredith enjoys activities such as writing, kayaking, hiking, camping, and traveling in her spare time.

Logan LeBlanc

Logan LeBlanc

Director of Photography

Corrin Daye

Corrin Daye

Graphic Designer

Corrin graduated from Louisiana College with a bachelor’s degree in Graphic Design. In her free time, Corrin enjoys watching TV and movies with her husband, reading and finding new creative things to do/make!

Sierra Robinson

Sierra Robinson

Automotive Account Specialist

Sierra earned a bachelor’s degree in Mass Communications with a concentration in Advertising from ULL. In her free time, Sierra enjoys traveling, spending time with her super cute kid, and getting brunch or watching The Bachelor/The Bachelorette with the girls.

POTENZA, Inc. is a family of creative, marketing, digital and technology companies who will help you build, implement, and manage an innovative strategy for your business.

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